I get customers to buy Internet of Things products by combining Data Driven Marketing and Strategic Business Development to scale and transform ideas into tangible business growth.

Fun Projects Past & Present…

LL.tv Logo

LatinLounge.TV an entrepreneurial journey

I set out shortly after Google purchased YouTube to figure out how I could turn all my film non-profit and Hispanic Market experience and contacts to more directly support contemporary Latino filmmakers less interested in creating Spanish language and culturally narrow cast content…basically just about anything that was available on Spanish language TV and most [...]


Cafe Media LLC explored the contemporary Latino Lifestyle like no other magazine to date…

Starting as a print Magazine in Chicago I was brought on board and helped build digital assets in 3 major Hispanic markets including web, email, social, mobile, blogger network, and music taste makers via organic, paid, social, and partnerships. Vision of Café Create a modern-day community that comes together to explore and be connected to [...]

Mobile Commerce

Mobilizing the airport experience…

Helping a start-up navigate through the Lean Start-up process, selecting a technology partner, pitching investors, and closing an International Airport is well, a fairly lofty order…but that is the final destination…and yes we have lift off. Think pre-order your latte before getting on your flight plus dozens of use cases one can solve to enhance [...]

Chicago Made

Made In Chicago

I’m delighted to have found good partners in the Chicago Reader and Chicago.com.  Not only have they executed quickly but, they are also enabling me to experiment in both a physical and soon digital channel.   I give enormous and special thanks to Chicago Reader’s Kristen Davis who without hustle and savvy persuasion, this first [...]

Chicago Fire Logo

Chicago Fire Soccer Club

I had the privilege of working with the Chicago Fire Soccer for a year helping lead digital strategy.   And as much as I’m captivated by the shiny digital toy, I set out my own clear directive — optimize digital revenue and get digital to be seen, where it made the most sense, as a key [...]